The best way to prepare for TV interview? Simply, get access to a real TV studio, record an interview face-to-face with an anchor, and review the footage together with media professionals!
That is exactly the experience Robeco booked. Over three half-day sessions, they provided 12 of their employees with the best media training possible. Carried out inside CPO’s studio 4 (the largest permanent-set studio in Switzerland) together with journalist Arianne Alcorta, CPO’s Stefano Perversi and overseen by their communication agency IRF, this unique training allows each participant to step into a 220+ m2 TV studio with 9 camera, robotic arm-cams, teleprompters, etc. experiencing the bright lights and practice a real-life TV appearance.
All interviews are recorded, immediately reviewed on the large video walls inside Studio 4 to get both peer feedback as well as advice and tips for experience media professionals. Along invaluable knowledge, all participants also bring home a copy of their interview!